Design & The Market

Assignments, Design & The Market

This semester, I am currently taking a module that improves and further develops my knowledge of the business in design. This modules aims to introduce me to the enterprise culture and terminology and how to place the practice of design in a business context. This module will also teach me to develop my entrepreneurial  skills, to enhance my employability and hopefully enhance my skills to set up my own business in the future! (which I know nothing about so this module will be very beneficial to me!).

This module will give me an appreciation of the complexity of enterprise planning, management and will further develop individual group skills in the design and development of new business opportunities and ventures! Also, I will hopefully understand the nature of entrepreneurial activity and practices, appreciate key understanding for designing in the market and for a business and the understanding for both the practical and organisational skills in order to start my own business. This to me sounds like quite a challenging module but I am always up for something challenging so that I can learn from it and become a better designer.

From my last previous lectures, I have learned about what the module will be about and how to prepare ourselves for interviews with entrepreneurs and business representatives. This is in preparation for our first assignment! In our first assignment, we have been split into groups according to discipline (Textiles students, animation student groups etc). For this assignment, we have to research and contact an entrepreneur or design company and then if possible, interview them. We are currently in the midst of arranging a time to interview our designer so until then, we are preparing our questions about the business, design and how they have found working in an industry/starting up one! That is only a couple of example questions but we are awaiting our reply to begin our research into interviewing. After the interview, we will then get our research and answers together and prepare them for presentation.

That was a brief overview of what’s to come from this module so I will post more updates each week about design & the market!





21st Century Design Assignment 4: Interviews but not as we know them!

21st Century Design, Assignments

For assignment four, I had to select a question that links with previous projects from this semester or last semester. I then had to conduct about three or four interviews to people who I did not know. This is the question I selected:

What object to people treasure the most? and why?”

I chose this question because last semester, for our mini assignment over the Christmas holidays, I had to post a blog about the best gift that I had ever been given. Best Gift Ever? This was my answer to that question. I also thought that the above question would be something that everyone would have an answer to and that each and every answer would be very different from the next. It would be quite personal and every answer is unique to them.

For part of this assignment, I had to use a service tool(s) to help research my chosen question so that I could gain enough questions that I needed for my interviews. When I got a lecture from Laurie Currie from the company Snook, I decided to look back at my notes for the key points of the service design tools. I recently done a post about it called “Snook: Transforming People”. I decided to use the mind map tool because I have found through earlier assignments and projects, that mind maps have been very useful for me. Mind maps have helped me expand my original ideas and got me thinking about what I need to do next.

I created this mind map to gather information about the possible answers, my ideas on what people may say and to gather possible questions ideas that accompany the above mentioned question.

When I was creating this mind map, I was thinking about all of the possible things that people may select as their answers such as photographs, objects/technology that is used every day such as a phone, iPod, laptop etc.  From thinking about the different answers that may arise, I started to think about the different questions that I would ask to accompany the main question. Questions like:

  • Why are these objects treasured? 
  • How do they make you feel?
  • Do they remind you of something or someone? 
  • Does it have a story behind it? 
  • Was it a gift?
  • Was it expensive?
  • Is it vital in your daily routine?

For a test run in my pre-interviewing stage, I asked a few friends my question to see what their responses were and what they thought. Here are some of my responses:

  • “my phone and my pc”
  • “my knitting machine, it’s a godsend”
  •  “I love my iPod but I’m going to say whatever sketchbook I’m working on, also any wee notes people write as thank you’s I keep them all”
  • “definitely my iPod and phone, id be lost without them”
  • “My bed, as you need to have a good nights sleep, to have a good day the following day”
  • “my new bracelet my boyfriend gave me. We live far apart and its a nice bracelet as you saw today!”
  • “Definitely my iPod – leave this world and enter you own wee world”
This was quite an effective experiment as I got quite a varied range in answers and each person posted why they thought it was a treasured item. I had asked from a range of ages from late teens and above so that I could get a variation.


For my interviews, I took a semi-structured approach so I prepared some questions and then worked on from there.

I kept the names of the interviewer’s anonymous as a couple did not want to have their name used. This is my answers from the question: “What object do people treasure most? and why?”

Person 1 – Male. His answer was very effective as it gave me a clear view of how much his most treasured object means to him. His object that he treasures the most is his snowboarding equipment/clothing etc. His answer was

“When im snowboarding I don’t need to worry about anything else, no debt, no work, no stress, only going down the slope and loving every second of it.”

From this answer, I can sense that he is quite an adventurous person who isn’t afraid to take risks and is a very outgoing person. He mentions that he doesn’t worry about anything such as debt, work etc and it suggests that he has a pretty busy lifestyle but also likes to have a fun and exciting social life.

Person 2 – Female. When I asked what she thought people treasure most, she replied

my phone! connects me to home

as she is from Ireland and lives away from home whilst at University. This suggest that she is quite sentimental and likes to still be connected to her family and friends even though she isn’t living at home. It also suggests she is very caring and keeps well-connected with her family back home. Also, suggests she is quite a family orientated person.

Person 3 – Female. Her answer wasn’t an object but it was something that she sees every day and it means a lot to her. Her answer was her pet dog Connie. She described her dog as her “child” and it is obvious she is very attached to her. Perhaps she has had her since she was a pup? or has grown up with her in her home? I then asked

How does your dog (Connie) make you feel when she is with you?” 

and she said that it made her feel a lot less stressed and seeing her just cheers her up whenever she needs it. This suggests to me that she is obviously an animal lover and a really caring person. I then asked:

“How long have you had her?”

She said that she has had her for about 6 years so it is obvious she is very attached to her and she is a big part of her life.

Person 4 – Male. When I interviewed this person, he immediately gave me an answer.

Photo of my dad and me because it reminds me of him and of me when I was young

The reason for this was that the photographs remind him of his dad and himself when he was younger. This shows that he is a very sentimental person as he has kept all of these photographs. I then asked:

How do they make you feel when you see these photographs?” and:

“How long have you had these photographs?”

He says that when he looks at these photographs, he feels determined. This was a really clear answer I thought because it suggests that his father was a very big influence on him and means a great deal to him. It also shows he is a very caring person and when he said that he felt determined when he looked at these photographs suggests that he is quite confident and not afraid to take risks. He said that he has had these photographs for as long as he remembers so this clearly suggests that these photograph are very precious to him as he has had them all of his life.

Person 5 – Female. When I asked her my question, she asked was it about her most treasured item or was it people in general. This was interesting because she was the only one who asked before she gave her answer. Everyone that I asked immediately thought of something they treasure most. This is a very natural response because it is hard to think about what objects people treasure without knowing them.

“My most treasured item is a little porcelain dog that my gran gave me when I was about 7, because it reminds me of her and it is a german shepherd which reminds me of the dog I used to have”

This suggested to me that she was a very caring person who is quite family orientated. Also, she said that the dog was a German Shepard and this reminded her dog that she used to have. This shows that she is an animal lover and that her dog helped bring back the memories of her Grans gift to her.

Person 6 – Male. When I asked this question, he gave me a more practical view as he said that as he is a Chef so his answer was:

“I treasure my knives, as it’s the tools of my trade and I can’t perform my job without them”

This was quite an interesting answer I thought because he chose something work related rather than say a gift or something he may have kept over the years. Therefore, this suggests that he is very work orientated thus he is very committed and really enjoys his job. Also, as he said knives, it suggested to me that as he is a chef, that his knives must be professional therefore, quite expensive. I’d imagine that he would use them with care and really take care of them. I also asked:

“were they a gift? and “How long have you had them?”

He said he has had them for a year and bought them himself. This suggests to me that he is quite particular in what he wants and as he said a year, perhaps he buys a new set annually so as to make sure his food is always at a top standard? Also, it suggests to me that he thinks practically most of the time as opposed to an emotional view.

I didn’t ask a lot of questions as I did not want to pressure them into answering every question so I chose questions that were appropriate to their first answers.

I created another mind map to show my answers from my test interviews and actual interviews.

For the second part of my interviews I asked the same question but asked them to tell me what they think are the most common treasured items amongst a lot of different people. I was intrigued to ask this question as the majority of my answers had been based on that persons own treasured gift, not people in general.

A lot of my responses were quite similar to each other as everyone had said that technology, mobile phones, iPods, laptops, games consoles etc must be a lot of people’s treasured items as they use them all daily. Whereas, an older generation could say something more sentimental as they have not grown up or needed the technology as much as the younger generation do.

These were a few of my responses:

“Well I would say people of the younger generation most treasure things like mobile phones and laptops as they treasure their friends and that’s how they socialize and stay in contact with them.”

“I imagine a lot of people picking technology”

“electronics, phones, pc’s utilities etc”

The younger generation (teens and above) have grown up with either a computer, mobile phone, TV, music player (or all of them) so have become accustom to using them daily. Therefore, they are more advanced in technology than say the older generation so they depend on technology a lot more. However, as much as we need technology for studying, work etc there is some that we do not always need but would feel “lost” without it. Mobile phones for example. However, as useful as mobile phones are, they are not considered a “necessity”. They are useful but do we need to use them all the time? do they need to have a camera? etc. Mobile phones have many different views, the older generation may only see them for their purpose and that is to call or get in contact with someone. Moreover, the younger generation would agree that a mobile phone is for more than just calling as Mobile phones are becoming more and more advanced. I agree with this, I have become quite used to using a smart phone that includes apps, internet, messaging services (blackberry messenger etc) so I think that by having everything on my mobile phone, it’s sometimes easier to do a current task or find something out quickly.

I was reading an article in The Guardian and it was about Mobile phones and it asked “are they about to change our lives?” This was quite an interesting article and I’d have to say that I could relate to it in some way! I was guilty of how dependent I have become on my Mobile phone! For example, there is a section of the article that discusses how texting is used to deal with different situations in a more private way for example, if you were in a room with a group of people and your friend wanted to tell you something important and didn’t want to say it a loud, she would text you. It’s something people are becoming much more comfortable with as it seems like a more convenient way of contacting people. Also, the article discusses how texting can be used to overcome shyness as the two people involved in this conversation cannot see each other therefore, it makes them feel much more comfortable when chatting to one another. I am quite guilty of this. I am a very shy person so I find texting a much more comfortable way of contacting someone who I do not know as well. However, unlike talking face to face where the conversation may flow a lot better and questions are answered much quicker, by text, the conversation would become interrupted as people do not often reply right away. Therefore, this is possible a disadvantage to text messaging.

For more on this article, here is a link. The Guardian: Mobile Phones, we love them, we hate them, but are they about to transform our lives?”

After my interviews, I met up with Errin Miller to discuss our findings from this assignment. Errin and I both used the same Service Design Tool, mind mapping. She found this method very helpful also as she felt that she could gain the most information in this way. Her question for this assignment was:

“How do people accumulate stuff”

For her results, she found that she got quite detailed results. Also, she noticed a difference in answers between different age ranges for example, she said that she found that children collected toys (as you would expect) and at the time, they see them as an important part in their lives and cannot part with them. Whereas, the older generation may collect things that are much more reasonable such as photographs etc. Hoarding would be an interesting point to consider here and to research as many people hoard things and even some without realising! (Guilty of it myself!) I have researched a bit into hoarding as I had been looking at it for one of my current projects so when I seen this question, hoarding immediately came to mind.

So, In conclusion, I found that a lot of people have their different views on what means most to them such as photographs to sports equipment. It shows that everyone is different and what they may treasure may not be totally obvious to what another treasures. However, when I asked what people in general would most likely collect, they answered with technology. Technology has become a big part of our lives and most said they would seem “lost” without it. Overall, I feel that I got a lot of different answers both from a professional and sentimental view. I feel this process went well.

I found this assignment quite interesting! I particularly enjoyed the pre-interviewing and interviewing stage because I found it really interesting to hear what people had treasured most. Each answer I got was great and I’d like to thank everyone that answered my questions!

Assignment 2: What Images Mean

21st Century Design, Assignments

For Assignment 2: “What Images Mean” for our 21st Century Design module, we had been given the task to do an experiment that associated with three random images. Also, we had to go into our own teams so I teamed up with Amy Malcomson, Errin Miller and Morgan Daily. The images that we chose had to be random and they could not display any text. This is the three images we found:

All of these photographs were from the website “Stock.xchnge” and they were selected through the randomiser tool.

The images shown consist of a beach chair on a quiet beach, a woman on a bike in New York City and an old vintage clock. Each of these images are unrelated to each other so this helps our team to understand the meaning of semiotics ( symbols,signs, images that can mean more than one thing). Also, this assignment also gave us the opportunity to experiment to test the concept of Polysemy.

For this assignment, as a team, we had to ask the public about each photograph and what information they could get from it. We then had to ask them to suggest a story that links all three images. For this particular assignment, we could not ask art and design students but instead ask a range of other students, general public, staff etc. Here is some of our answers!

Person 1: Male, 20, Student at Abertay University studying Sports and Exercise.                                                                                                                              

  • Photo of the chair on beach: Seems like a chair that an elderly couple would sit on, quite relaxing.
  • Photo of girl on bike: In New York, warm, very busy day
  • Photo of clock: Beat up old clock that doesn’t work anymore.

Person 2: Male, 21, Student at Abertay University

  • Photo of chair on the beach: Looks quite lonely as the beach is empty/quiet, very hot.
  • Photo of girl on bike: Very hectic and busy, quite frustrating.
  • Photo of clock: Vintage, it’s broken and worn and the clock face is broken. Symbolises death.

Story connecting the three photos: The beach represents childhood, a place to have fun and relax. Then the next photo represented late teens – early 40s, a place where they have to work, it’s frustrating and everything is very rushed. The last photo represented the elderly, retirement and the broken glass suggested that it could symbolise the wrinkles or lines.

Person 3: Female, 20, Neuroscience student.

  • Photo of girl on bike: yellow taxi – well-known in New York. single girl on bike, contrast of busy car build up behind – picture for the environment? Also the calmness of the girl on the bike – very relaxed looking (no blurring of pedals – easy rider) again contrasting the business of the car build up behind. The obvious red lights everywhere – possible symbolism again, contrasting the easy riding being performed by the girl on the bike.
  • Photo of Clock: the face of the clock appears to have fallen to appear upside down contrasting the frame of the clock, possible symbolism to “change in time” ? The clock appears to be vintage (roman numerals rarely seen on modern clocks), along with the rusting copper – possibly a symbol, again, of changing time? The clock has a “brand” (Thomas) again a symbolism of its past. past – present – future?
  • Photo of sun lounger – lounger background – the beach. very natural scene. this contrasts the plastic bright yellow, man-made sun lounger.

Story connecting three photos – The future for our planet is bleak. Pollution from landfills, rubbish-burning and automobiles will soon fill our atmosphere, where clean, fresh air once was. Rising tides, as a result of that pollution, will soon see the end of relaxing sea-side holidays. It is time for change

Person 4: Female, 18, 1st year Geography student. 

  • Photo of girl on bike: new york, saving the environment by using a bike, hot day
  • Photo of clock: old, antique, broken & squint.
  • Photo of beach chair: bright, made for two people, relaxing on beach, hot day.

Story connecting three photos: A woman who likes to relax on the beach to pass time but likes to stay fit so she doesn’t age prematurely.

Person 5: Female, 48, accountant 

  • Photo of girl on bike: Looks like America, New York, Girl out shopping on her bike with basket, sunny hot day – shadows cast.
  • Photo of Clock: Looks like it has been salvaged from an old burnt down house or found at the bottom of the sea.
  • Photo of Beach chair: Thinks it could be some sort of beauty stall when you go to the beach to sit and get your toe nails painted.

Story connecting three photos: Girl is on a cruise ship holiday, stopped off at New York so she hired a bike to explore, then went to the beach to get her toes painted all in time for being back on the boat at 12

Person 6:Female, 18, Dance Student

  • Photo of girl on bike: America, Yellow cabs, L.A. Hot sunny, people have their legs out, busy, people crossing the roads.
  • Photo of Clock: Clock, old-fashioned, squint and broken.
  • Photo of Beach Chair: Beach, sun chair with shade and bits for legs, different looking, maybe for 2 people to share.

Story connecting three photos: Hot day in L.A, riding a bike to the beach and on the way finds the clock washed up on the sand

Person 7:Female, Bio medical Science student, 19

  • Photo of Beach Chair – relaxation at the beach, Blackpool vibe, looks like an advertisement for a holiday
  • Photo of Clock – old, time, broken, vintage
  • Photo of City – metropolis lifestyle, girl is main focus, busy, hectic

Story connect three photos: take time to relax and enjoy the simple pleasures in life

Person 8:Female, Psychology, 19

  • Photo of beach chair – relaxed, feet up, Thomas cook, holiday
  • Photo of Clock– age rusty,fading of beauty
  • Photo of City – annoying cyclists, slow, frustration

Story connecting three photos: Shes running out of time to cycle to her holiday destination.

photographed by Errin Miller

I found this assignment quite interesting as I thought it was really great to find out what different people thought and what information they got from just briefly scanning the photos. Also, I thought it was really interesting to hear what story they got from these photos even though they had only seen the photos for about 5 minutes! This part of the assignment helped me understand the concept of Polysemy ( Idea that images can mean more than one thing) This is true I think  because an image can mean something very different to what someone else thinks of the same image.

For the next part of the assignment, we had to choose a story from one of the participants we asked earlier on, this then became our target story. We decided to choose the story from person 3 as we thought that it provided the most potential and information.  As a team, we had to choose another photo that would connect/relate to our target story and then ask a new set of people about the four photos and what story they get from them. The purpose of this image was to relate to our story and so we could get similar answers/stories. The images didn’t have to be in any precise order as we had to let the participant put them in their own order so they could tell the story that they get from the photographs.

Our target story was from a  Neuroscience student at The University of Dundee.  Her story was very detailed and her views were quite interesting too! She discussed pollution and how we as a planet, are running out of time to change things. This is a true story I think and it is one that has been in the media a lot so we thought that by carefully adding a selected image , it would help spark the stories about the environment, global warming and pollution into the minds of our next participants. Ideas that would relate to our target story.

This was our final photograph linking to our target story.

As a team, we all discussed that this photograph was best because we felt it highlighted global warming and pollution very well. It suggested different ideas to each of us such as: Polar bears (extinction), Melting Ice Caps, Temperature rising etc. Also, it conveys how little time we have to fix these problems and that we are running out of time. Moreover, we thought this fitted in extremely well with our target story and we thought that it would help give a much more clear idea of the story linking all four photographs.

For this part of the assignment, we had to ask a set of different people but only ask what story they got from looking at all four photographs. Here is our results!

Person 1. Male, Library staff, 26.

  • A time travelling polar bear that would have to go to the beach to prevent ruining the city.
 Person 2.Female, History student, 21.
  • People vary in where and what kind of holiday they want depending on their age.
 Person 3.Male, Sport & Exercise student, 23.
  • Polar bears are being sent to zoos so they are out of their natural habitat, which shortens their lifetime.
 Person 4.Female, Cafe worker, 30.
  • Global warming not long left for it to be fixed, we need to be eco-friendly. Time is running out.
From this experiment, the fourth image wasn’t as obvious in our experiment. Some people’s stories were pretty much accurate with our target story but other stories were quite varied. So, after that, we decided to add some words under the photos in order to help people to guess our target story much more clearly. We added the word “Pollution” to our city image and the words “Soaring Temperatures” to our beach chair image. This really helped with our experiment when we asked a new set of people!
Photographed by Errin Miller.
These were our buzz words!
Here is our results from the next set of people we asked:
Person 1.Female, Zoology  Student, 19.

  • Global warming has had a big impact on nature, Time is running out and we are ruining some animals environments/homes.
Person 2.Female, Hairdresser, 23.
  • “Poor polar bears”. Their homes are being taken away from them through global warming (melting ice caps etc), pollution from cities is ruining the environment.
 Person 3.Male, Architect , 20.
  • We have to be more eco-friendly just like the woman riding the bike in the city photograph. Climate change is happening and something has to be done.

From conducting this experiment , it is clear that it all worked and people had a general story about the environment, global warming etc when they looked at the photographs with our added words (Finally!). When looking back at the four photos without the words, it wasn’t very obvious that it was something about the environment as most of the photos looked like holiday destinations and not environmental problems! Overall, I found this assignment quite enjoyable! I found it very interesting to hear the many different ideas and stories that different people got from each of the photographs. I feel that it really opened my eyes to how people can view things very different and can even spot things that may not be clear on the first viewing of a photograph etc. Also, really helps me understand all the different ideas in the book “Snoop” by Sam Gosling.

For part of this assignment, we had to read the chapter “The Rhetoric of the Image” by Roland Barthes. I have to say, it wasn’t the easiest read in the world but I think I managed to understand the ideas being put across in this chapter. In this chapter, Barthes discusses that there is three messages that are conveyed in the advertisement he was analysing.

Photograph from 21st Century Design Module blog.

The first of three messages conveyed was the text (text at the bottom corner of the advertisement), the symbolic message ( The food, Italian themed…) and the non-symbolic message (the pasta and sauce). It suggested to me that just from thinking about these three messages, it shows that there is a lot of different meanings portrayed in one simple photograph or advertisement. For an advertisement, this is a very beneficial factor I think as it would get the customer to think about what an advert is trying to sell, not only the product but the experience conveyed. So for this image, it suggested to me that the company is obviously selling the product but they are also trying to sell the experience if you buy this product. For example, they may want you to think that by buying this product, it will be very similar to Italian dining and their traditional cuisine.

So, in the context of this assignment, I think that this chapter has helped gain more understanding about the concept of Polysemy. Furthermore, it has helped give me a better understanding of the different meanings that the selection of people we asked for this assignment came up with when they looked at our four photos. Each meaning and story varied from person to person so I found it very interesting when  we conducted this experiment. When different people analysed some of the photographs, some looked beyond the obvious and tried to think about a deeper meaning to the image. They didn’t just point out the clock (Photo of the clock) but they pointed out that it had a vintage feeling, broken, conveyed a feeling of death and suggested a later part of life such as, the elderly, retirement etc. So, from reading this chapter by Bathes, I feel I understand the concept of Polysemy a little better than before. However, I did find this read quite hard to understand at times. However, it is interesting.

Here is a photo of the little leaflet we handed out to each of the people who kindly answered all of our questions!

Photographed by Errin Miller.

We thought that this would be a nice way to thank all of our participants and let them see what the results were for this assignment. So a big thank you to all of our participants and I hope you each like our posts containing the results!

Assignment One: Are you what you wear?

21st Century Design, Assignments

This is the first assignment of my new module: 21st Century Designer. Even though it has only just started and I’ve only had one lecture for it, I have really enjoyed it so far! Over the Christmas holidays, I had to read Snoop by Sam Gosling and collect/take a series of photographs of my room/house or photographs from my childhood. As I didn’t have a lot of my childhood photographs at hand, I decided to take photographs of my room in Dundee (as my other room back in Glasgow is now my sister’s room as we used to share…so it’s just mostly her own stuff with a few of my things hidden in some cupboards).

Snoop has been quite an interesting book so far! it’s about how someone could be able to tell what sort of person you are through your possessions, different rooms in your house etc. How without even knowing the person, you could learn to tell what the person is like with just a look around their room or a photograph of their room.The book teaches you how to ‘Snoop’ and contains a lot of very interesting information! it has been a great read so far so I recommend it!

So for this assignment, I had been put in a team (Team 2) and we had to analyse another teams (Team 1) photographs of their childhood or rooms/possessions. This assignment has been a great experience to observe things a lot better and really think about different things in different ways. There was four areas that we had to focus on and they were: ‘Possessions’, ‘Influences’, ‘Taste’ and ‘Environment’.

Analysis and Deduction

So for the first part of the assignment, our team (team 2) had to observe and analyse the photographs of the members in Team 1. When looking at each persons photographs, we had to consider:

Taste – What do they like? what Film or bands they like etc,

Possessions – What do they own? if it’s an older photograph, what do their family own? etc.

Influences – Could be favourite bands, celebrities, family and friends? (may be if a person has a lot of photographs on their wall).

Environment –  How have they customised their rooms? their families homes etc.

So we had an hour to analyse each photograph from each person in Team 1. Here is their photos and some observations about each photograph and what kind of person the photographs are from. Also, everyone’s photographs were anonymous except for a tag of what team they were in. This made it easier to really get into the assignment because then no one knows who the photographs are from. It gave everyone the same chance of guessing what type of person they are as some people may have known others in each of the teams.

Photo Observations

Person 1 – We all thought it was a boy due to the aftershave and Lynx can, a lot of posters of female celebrities and because of the colours of the room. We discussed that he is from Interactive Media Design because we saw the stack of blank CDs and his laptop was lying out on his bed. We all felt that he really liked music because of all the posters of bands and singers and his CDs. We also figured that he was quite organised in certain areas as he has sets of drawers/boxes for different things. There is also some messy areas as well. One of our team members, Alison Best, figured that he still lived at home as he has matching pillow cases and curtains (could have been bought for him or he has had them for a while). Shows coordination. Finally, we figured that he isn’t vain because of the small mirror.

Person 2 – From the photographs, we assumed it was a girl! We could tell it was a girl from her childhood due to the photographs.  We discussed that she is quite a happy, enthusiastic and family person as a couple of her photographs were her and her family or friends at a close age. Also, we figured she is quite active and out-going as the majority of her photos are outside or when she is doing something. ( Playing on the football table etc). Also, due to where she was at the time these photos were taken. We thought that she might have been a Textile Student because of the hand printed T-Shirt she is wearing in the above photograph. We were right! and we found out that her mum had made this T-Shirt for her. Therefore, we felt that she must have been influenced by her mum to become a textile student herself!

Person 3– We figured that from the style of the room and clothing that it must be a boy. We were right! We figured that from the mis – matched furniture that he lives in a student flat. We assumed that from the photographs, drink bottles (above photo) that he is quite a sociable person who likes to have fun. We noticed all the photos around his desk so it shows that he keeps in touch with friends a lot and likes to have little reminders. Also, we noticed that he has old school class photographs on his wall and old cards so this shows that he is sentimental. From the male posters on the wall, we figured that he likes to keep good care of his body and to generally keep fit. We discussed that he is quite an academic person as a few of his books are books based on design. We assumed he was an Interior and Environmental Design Student because of his laptop open on his bed, the piece of art on a wall that looks like a presentation board from a previous project and his selection of books. From the photographs of his clothes, we assumed he is quite a confident and out-going person as his clothes are quite patterned and brightly coloured. Also, from a couple of his art books ( Pop art) and Moulin Rouge we assumed he had a lot of confidence. From looking at the photographs, everyone in the team assumed he is a very organised person as each poster is placed carefully on the wall and the desk is very tidy. Not the typical male bedroom! but it still has a more male style for the room.

Person 4– From these childhood photos, we all agreed hat it is a girl. We figured that she is quite active and close to her family as these photos each have a member of her family in them. We all discussed that she could be a Jewellery and Metalwork Designer because of the matching ribbons she has in her hair in one of the photographs. Shows she cares about accessories. We figured that from the photographs, she is quite close to her grandparents as two of the three photographs have a grandparent in them. When looking at childhood photographs, we had to think about their upbringing as analysing a childhood photograph is a little bit harder than analysing a photograph of what the person is like now. So, from this, we all agreed that she had a comfortable upbringing as of the style of the rooms and places in the photographs. We also discussed that she may like attention as in each of the photographs, she is looking straight at the camera and smiling.

After finishing analysing all of Team 1s photographs, we all arranged to meet up with team 1 and discussed our observations. For this assignment, we had to take notes on everyone’s observations and reactions to what the other team had thought about their photographs. When both teams discussed each others observations, everything that team 1 had said was pretty accurate for everyone in team 2 so there wasn’t any bad reactions and no-one took offence. Furthermore, I think some people may have realised things that they had not known about themselves before so I think that this assignment has been quite an interesting experience! I know that I had been surprised with some of the things that had been said!

When team 1 listened to our observations about their photos, they all agreed that their feedback was very accurate and were surprised that we managed to guess that one of the members still lived at home because of this matching curtains and pillow cases!

Here is a few of my own photos that I had submitted to be analysed.

Before I received my own feedback from team one, I was quite nervous to what people thought of me and what kind of personality I had as most of team 1 did not know me. As I always worry about things like this, it wasn’t a surprise that I was feeling nervous!

Team 1s observations for my photos were that I was very organised, which was right! not so organised when it comes to more important things like managing my time for assessments! so that needs improving!. They also said that I was quite sentimental because of my photos and little things that I had kept over the years (21st cup, little cross stitch pictures etc). team one also observed that I had a religious background because of the cross that is pinned on my pin board. I am a Catholic so this is true!. I was also told that I may be superstitious because of the dream catcher above my bed and with another on my pin board. I was totally surprised by this! (in a good way of course!) I didn’t realise this about myself but I think a part of me believes in it! so that was exciting to learn something new about myself that I hadn’t realised before. They guess that I was a textiles student because of my fashion and magazine cut outs on the walls and seen them as my influences for part of Textile Design (Very true!) So all of team 1s observations about myself were correct! I was very impressed! I couldn’t believe how well someone could analyse me with just a few photographs from my current room!

When team one discussed all of their observations, everyone from team two had said that their observations had been very accurate. So, I think this assignment has been a success!

From looking at the ‘Johari Window’, I think that it helped me really think about this assignments outcomes as it had helped everyone to understand each of the reactions that everyone took from the photograph observations. Here is a diagram of the ‘Johari Window’.

During the feedback section, everyone was pretty open to all comments and took their own observations very well! All were correct and revealed parts of different peoples personalities that even the person did not realise themselves! This assignment has been a very interesting one and I have to say that I really enjoyed it!

Assignment 5: Proposal

Assignments, Change By Design

Throughout this semester, I have been working in a team with Jennifer Heilbronn, Colin Adams, Jana Šmuhařová, Eilidh Alexander and Susan Macloed. We have been working on a RSA brief which was to connect the older and younger generations in an environment, event etc. I think that we successfully came up with a great idea that could benefit the older and younger generation and connect them much more!

‘The Social Centre’ is a project that works at curbing the loneliness and isolation of the older generation by connecting them to the younger generation. The connection is made forth mostly through shared interest or needs.

We initially brainstormed what we thought were the stereotypical perceptions of both generations and their opposites, then how to connect them. We did this in order to gain an insight into our target audience and how we could abolish the stereotypes in order to make the generations more accessible. Through several discussions we decided to each think of an idea for our next meeting that we could think about developing.

Each member of the team had their own ideas of how to ease the loneliness felt by the elderly and how to introduce them to the modern culture that the majority seem out of touch with. Initially and coincidentally  Two people in the group thought of reinvigourating the cinema system to appeal to all ages. Their idea was to have a more luxurious place that would invite the elderly in, with tea and coffee and a selection of traditional savoury foods alongside the cinema’s popcorn, chocolate and fizzy juice. They also thought about the films that would be on show, opting to have a wide range of summer blockbusters, art house drama and ‘the classics.’ This would allow the generations to bond over films, with the old teaching the young about classical cinema and it’s impact on new cinema, and the young teaching the old about 3D Cinema and modern franchises such as Harry Potter and Transformers.

A similiar idea to this was a music night, which would include disco’s, dances and open-mic nights that both generations could participate in. Similarly to the cinema idea the type of music would differ each time in order to please everyone.

One person researched lost crafts. It was decided that the crafts the older generation had learned in their childhoods and had passed on were soon going to become extinct and that it would be beneficial for the old people to pass them on once more. This would give them a sense of worth and allow them to create bonds with their ‘students.’ The main lost crafts that we looked at were Knitting and Traditional Cooking though other factors such as Ballroom Dancing were briefly considered. We also thought that we could use the younger people involved and allow them to teach the older generations about the internet and technology. The internet, today, is so important and we felt that it would be so beneficial to the older generation to have these skills. It would also give the younger generation a sense of pride and self-worth knowing that they are able to teach an older person something. These ideas were then incorporated with another member of the groups idea of ‘Active Learning.’ Active Learning would allow people to learn through things like Bingo and Pub Quizzes as well as demonstrations of it’s member’s hobbies. This would allow the people involved to learn in a fun and invigourating way.

It was suggested that a number of these ideas would all come to life in a ‘coffee shop’ by the last of our team members. This was in order to create a familiar relaxed area that people could relate to and has no valid age specifications (unlike a bar which would exclude younger people.) We decided that we could take many attributes of a coffee shop such as the atmosphere and the idea of serving food and drinks but that in some instances it would be impractical to hold demonstrations and dances.

As a group, we found it particularly easy to combine everyone’s ideas. The idea of a community centre kept cropping up yet it was felt that it was slightly out of date. Just by changing the word community to social we thought that it would appeal to a wider audience and ‘The Social Centre’ was born.

The Social Centre would rely on volunteers some older and some younger that would act as the leaders, taking charge of the funds etc. It would incorporate movie nights (developed from a fully blown cinema) music nights, demonstrations and crafts as well as being equipped with a computer suite and an atmospheric canteen not unlike the coffee shop idea. This would allow a wide range of people to come and enjoy completely different things whilst gaining a sense of socialisation and not only learning new skills and ideas, but learning about themselves.

In order to gain a better understanding of this we researched thoroughly in to different fields, amongst other things,  looking at methods of active learning and advertising as well as costing. How to modernise knitting for a newer audience and how important it is to make traditional cooking relevant again.

Social Centres and organisations of a similar nature can be found worldwide. In Britain alone, there are several permanent Social Centres, as well as a small number of temporary establishments, which are often forced to change venue or close due to lack of funding or space. Websites such as ‘UK Social Centres Network’ are useful for connecting the different Social Centres and ‘Autonomous Spaces’ found in the UK and for keeping people updated about the Social Centres in their area, changing venues and the activities taking place. Social Centres and Autonomous Spaces tend to be community funded projects and are run by volunteers. While support and funding can sometimes be gained by cooperating with businesses and charity based organisations, such as the Lottery Fund, running a fully functioning Social Centre to the standards our group discussed and to accommodate the facilities we designed, would be very costly, especially since it would be a non-profit organisation. Some of the costs are as follows:

• A safe, secure premises, either rented or owned with purpose permit
• The appropriate Fire Safety/Health and Safety measurements
• Disabled access & facilities
• Electricity, water, sewage, telephone and broadband services
• Electrical equipment, sorfware, furniture and games/sports equipment
• Insurance
• Health and Safety/First Aid training/clearance for staff/volunteers
• Paid staff/cleaners (where applicable)

Costing such a project in the current economic climate, without a definite idea of the size and location of the venue, the number of users and trained staff and the opening hours, is a very nearly impossible. However, if our team were to take this idea further, the task of costing would be worked out by calculating rent of the premises, health and safety procedures/insurance/appropriate staff training courses depending on the estimated/maximum expected number of users, previous/estimated bills for services, equipment and furniture.

After the main points of the social centre were finalised we looked into it’s advertising campaign. We chose traditional methods of posters and bus shelters so that the older generation would hear about it and facebook and twitter in order to appeal to the younger generation. A logo that would be changed depending on which town you are in was designed using a clear and simple typeface with a modern edge. This was so that people could identify it from posters and on the internet and that if any merchandise was made people would want to be a part of it.

awaiting posters, menu’s, facebook page and clients visuals from team members.

We feel the Social Centre would work as it would break the barrier between community centre’s and youth clubs allowing every single person to attend it. It appeals to a mass-market as it incorporates music, cinema, education and craft and we have looked at ways to get it out there for the mass-market to see it.

Assignment 4: Reading and Reviewing

Assignments, Change By Design

Assignment Four

World Wide Web Page

Caroline Westbrook- “Playing video games together considered ‘quality time’ for children to bond with older generations”.

When reading this article, I found it to be mainly evidence based as the writer doesn’t include any of her own personal opinions. The article clearly showed that research was carried out to test the theory of how video games are classed as great ‘quality time’ for the younger and older generations. The main purpose of this article was to confirm that video gaming is considered quality time for families as well as being very beneficial in providing different skills. When this article was written, I think that the key question that the writer addressed was: do video games count as quality family time? Or are they taking away child social interactions. There is a lot of important information displayed and I think that because this article is mainly evidenced based, it guarantees accurate and honest information. Therefore, it gains the trust of its readers.  The writer focuses on one main research study that was conducted by Goldsmiths University and PopCap gaming company.  This study, held by Goldsmiths University in London, tested to see if there was a social connection made between both generations whilst playing or after playing video games. The study showed that when the older generation played video games with their children, grandchildren etc it had connected them socially and therefore had improved their social skills. It showed that playing video games unites both generations and it creates a fun and sociable environment thus making it easier to connect with their children or grandchildren.

“The fact that both parents and grandparents are using games to connect with their children and grandchildren, and quite successfully, suggests that video games can improve social skills and make a key contribution to both effective parenting and child development.”

PopCap is a successful gaming company  that offers a wide variety of games ranging from more classical games such as Bejewelled to the more recent, Plants Vs.  Zombies. PopCap are successfully helping the elderly come to grips with technology as they include more classical games that the older generation may have known or played before. PopCap games are now available on smartphones such as: iPhone. Android, Blackberry etc. This makes them more available to all generations and further connects them.

“Around 27 per cent of those who took part in the study said their children borrowed their smartphone or tablet device every day to play casual games.”

I think that this information relates to ‘The Social Centre’ very well as it links in perfectly to what topics arose from our team discussions. The particular topic that fits for this article though is one of our main brainstorming ideas about technology and the elderly. The younger generation is much more advanced in technology such as computers, games, mobile phones etc and as a group; we thought that “The Social Centre” would be a great place where the older generation could learn new skills or further develop their own existing knowledge on a particular subject. So we thought that demonstrations or classes on technology for the older generation, taught by the younger generation, would really help connect them more socially and improve vital social skills. Also, as part of some events or even just for fun, the younger generation could use their smartphones to connect to the older generation through the world of mobile phone gaming. The writer concludes this article on a high and really conveys the future of technology very well. This article ends with a quotation from the Senior Director of International PR, Cathy Orr, at PopCap gaming company and she explains that video gaming has become as popular as going to the movies and listening to music. She explains that it is making its way into the family lifestyle and will be the new format for family favourite board games. This could be something that could work very effectively in “The Social Centre” because it would unite both generations very easily. Now that DVD games are available, it makes it even easier for the older generation to come to terms with the games that are available to them. Moreover, some of these games, such as quiz games, involve some input from the older and younger generations together as there is a wide variety of questions. I think that the most important key concepts I would need to fully understand this article would be to investigate more into the study that was referred to for this article and how the writer relates to her chosen topic. I didn’t think she mentioned her own opinion on the article however; it would be interesting to see what she thinks about the overall topic.  I think that if I were to think about the consequences of this article if its readers chose to ignore it, I think that the world of gaming would still be just as popular. Games are advertised in most advertisements nowadays and with their high graphics and exciting music to follow, it is inevitable that they are become more and more popular. In terms of “The Social Centre” I think that it would be vital to include some form of gaming. Both the older and younger generations could both enjoy playing games together and could also learn new skills from each other whilst they play.

Book. Nancy Frey – “Productive group work: how to engage with students, build teamwork and promote understanding”

The main purpose of this book I think is to promote the benefits of group working and how they can be applied within education/different environments. The key question that is addressed I think is how can we engage students, build up team working skills and promote somewhat of understanding. I think group working is very important and very useful within the learning environment. I find that with group working, it is easier to approach something that may be challenging or something that requires a lot of different views or ideas. Group working I think helps the participants socialize better as well because you are constantly discussing what has to be down for your specific project or topic. There are various pieces of important information shown throughout this article but one of the sources I will mention is near the beginning of the book. I think it’s really effective and shows a clear understanding to why group work is very beneficial in a learning environment. There was a test that was set to different groups and each group had to research a different food source. They had access to the internet and a collection of books that related to what they had been researching.  The group had to summarise all of their research and each member had to at least write one sentence about their topic/findings. Moreover, each student had to write in a different coloured ink as well as being able to explain the contents of their paper to a teacher in an interview or discussion. For the result of this study, there was a paragraph made out of each students sentences about their topic and in the book, it is shown in different fonts to display each students contribution and ideas in their group. Overall, the test was successful as this one paragraph showed all of the information needed about their given food source. It shows the collaborative knowledge of the students working together and sharing key pieces of information.

In context of “The Social Centre”, team-working would be a major part of what it is we want to achieve within this environment. When we discussed how we could unite both the younger and older generations, working together and group work was always a key part of this project. We wanted to unite both generations via different events such as: music nights, movie nights, exercise classes and so on. Therefore, team work is a vital role in “The Social Centre”.

Group working within the education environment also has its disadvantages because not all group working can be successful. However, one of the main reasons to why group working isn’t as successful as it could be is that the students are more aware of failure. When put in a group, it is usually to solve a problem, make a product, a design solution and so on but usually once the group has started to get into their projects, only a couple of members of the group seem to take the lead whilst the others sit in the background. Therefore, this puts a lot of pressure amongst the leaders of the group as well as making the others feel in adequate. This is one of the reasons why teaching staff have not included it as much within the learning environment. Therefore, there has to be positive interdependence created because for a group to work, each member has to communicate, take part and convey their own ideas. Other ways to create this would be:

  • Goals –assigning a different task to each member and that task would require them to participate and work together with the group.
  • Resources –giving each member something to look at, say an article, game etc.  This could insure that each team member is given a unique piece of information that they can then present to the group.
  • Roles – giving each group member a specific role in which they are responsible for.
  • Rewards – a means of making the group much more sociable and offering breaks from continuous work. Also, could be something to do with each member, for example, one group member could be the motivator and try and give their group more motivate to carry on with the task. This would be a very effective tool in “The Social Centre” because this could help the generations to further connect with each other as well as keep up with the different events available.

For the social centre, I think that making sure each generation contributed in each activity to what they feel comfortable with in order to achieve a more sociable and relaxed environment.

My Thoughts …

I found both equally as interesting as each other. However, I preferred the first article “Playing video games together considered ‘quality time’ for children to bond with older generations” in the Daily Mail. I found that one easier to relate to as I myself have been in a very similar situation. I agree totally with the article because when my sister and I were younger, we played videos games quite a lot and both of our parents would join in with us at times. Therefore, I can relate to this article well. I think video gaming is a great family bonding experience because everyone will be having fun and the atmosphere is more relaxed. It then encourages all family members to socialize and work together as a group (multiplayer options) in both the video game and environment. If parents chose to ignore this, I think that they would lose a small connection with their child because gaming is something many children find enjoyable and if their parents chose not to participate or worse, refuse their children of their right to play a game; it could lead to disruptions in the family environment. I was reading another article from my last assignment and I feel that it relates very well with this article at the moment because it’s discussing the benefits of the elderly using video gaming technology. The article is “Elderly Keeping fit with the Wii” found on I found this article really interesting because it is again, something that I feel I can again relate to. Furthermore, I think that the Wii Fit is a fantastic way of keeping fit because you get to experience different types of exercise that may have not been available before or that you had never tried like yoga, for instance. Furthermore, you are in control of how intense you would like each fitness exercise to be. It also offers small games that can improve balance posture etc. There was a study carried out by the residents of a care home run by Helen McArdle Care. For this study, they gave this care home a Wii fit with several controllers and tested to see how the residents would react to it. It was all a success! They all loved the Wii and said to have found it very fun and encouraged more people to socialise with each other.

“It’s the first time I’ve ever seen one of these things, let alone played one, but it is great fun […] It’s much better than television, it’s more interesting and everybody gets involved” Jim Fisher, a resident in Hartlepool

“I’m really enjoying it. It’s given me the opportunity to socialise with the residents and staff and to get to know people better. They tell me I’m quite good, but I would not like to say so myself.” Betty Dennis. A resident at Hartlepool

As well as the Wii Fit being very enjoyable, it also has many benefits. The Wii fit builds up your fitness, body strength and balance over time depending on how much you use it. In this article, another study was taken in care homes and sheltered housing in greater Manchester and the study revealed that the Wii fit improves their strength, allowed them to stand up for longer, feel younger and much more confident. Overall, I love the Wii fit and think it is an excellent idea. It’s a great way to keep fit and it’s also great fun!

My next resource, I looked at “Productive group work: how to engage with students, build teamwork and promote understanding” by Nancy Frey. When reading this book, as I did not have a huge amount of time, I briefly read the more relevant parts that related to my project. When reading, I came across some interesting facts and studies related to group-working and they relates very well to our brief. I particularly liked the study about the food research and the use of different coloured ink to show the different answers and facts from the students.It showed that when these sentences were pieced together, they formed a small paragraph that gave all the correct information needed about their given food research. A great example of team working! It showed that every member of the team contributed and successfully completed the task they were set.

I think that both articles relate in some way because each article includes some form of “team work or group work”. The first article relating to the quality time parents have with their children when playing games as this is an example of working together and therefore, connects them. In the second source, this book discussed the importance of teamwork in the learning environment and how it could connect students and help them work together.


Fairbairn, Andrew. 2009. Elderly keeping fit with the

Frey, Nancy. 1959. Productive group work: how to engage with students, build teamwork and promote understanding. Nancy Frey, Douglas Fisher, Sandi Everlove. Alexandria, Va.: ASCD, c2009.

Westbrook, Caroline. Playing video games together considered ‘quality time’ for children to bond with older generations. [Online] [23rd August 2011]

Team Meetings!

For a part of this assignment, we had to meet up with another team, in our case, Team 2 .

In Team 1 (our team) there was Colin Adams, Jennifer Heilbronn, Eilidh Alexander, Susan MacLeod and Jana Smuharova. In Team 2 there was Rosa Howie, Dione Bowlt, Alison Best, Eilidh Orr and Alicia Storie

We found this meeting very beneficial as we were able to discuss each teams developed ideas and see how they came to their final idea and vice versa. Our team brief was based on connecting the younger and older generations and our final idea was “The Social Centre”. Team 2 had a brief named “Mine for Life” and their final idea was medical alert jewellery that would have 2 sensors on either side of the body that would determine if the sound was coming from the left or the right of the person. I thought it was a really great idea and that it could become very successful!

Team Discussions. Team 1 & 2

Team 1 & Team 2

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This was a slide show from our team meeting in Duncan of Jordanstone College of Art and Design Library. I found today very successful and found that working with another team really opened my ideas to different ideas and how to approach different things. Something I hope to use more in my own work!

Stairway to Paper Heaven

Assignments, Material Matters

So last Tuesday, I was assigned a two-day intense project that would last until 5pm on Wednesday afternoon. For this project, each design course was split up and mixed into several different teams so that we could get to see the different styles and design approaches from each design specialism. The courses that got mixed were : Textile Design, Jewellery and Metal Design (JMD) and Interior and Environmental Design (IED). I was put into team 10 with Colin Adams (Interior and Environmental Design) and Catherine Ritchie ( Jewellery and Metal Design).

I found his project quite fun and interesting! It was something different to what we had been doing for a few weeks now so it was good to take a small break and venture into something new and creative! Our brief for this project was basically about making a paper structure with A4 printer paper. It could be anything from an installation in the Duncan of Jordanstone College of Art and Design building to a fashion garment made entirely of paper. Being a Textile student, I loved the idea of making a paper garment again ( despite it being a nightmare a times due to the overall quality of the paper) However, as a team, we agreed on an installation that highlighted the well-lit areas of the art school. For example, large windows, our large glass walled walkway and a staircase. These were the areas we decided to base our structure for our photographs. I think that each area inspired us and I think that they all link in extremely well with each other and have a theme of light that shines though.

This is a sketch of our main idea. It is based around a paper game that is very popular in primary school and young children!

This paper form idea came from the Paper Fortune Teller game that was often made in school. I loved this idea as it beings back the childhood memories and no matter what, I think that it makes me smile because when I did them in school, I always wanted to make them really nice, colourful or even include little jokes!

Paper Fortunes!

So, here is a little gallery showing all of our designs and processes! Paper making fun!

For our final placements, we decided on a large Window in the Crawford Building, the walkway between the Matthew Building and the Crawford Building and a staircase in the Matthew Building. The two most confusing and maze like buildings ever! Here is our Window installation.

This is our walkway installation! (Walk this way!….fitting in with the rock theme title…no? Sadly had none for Window.)

And finally, this is our last installation on the stairway!

I found this project a lot of fun and it shows that if you put your mind to it, you can do anything! even out of just plain white printer paper! This project inspired me to start thinking about using paper within my project as I feel it works well with my geometrical shapes. Hope you enjoyed!

Assignment Three: Looking Up, Looking Down

Assignments, Change By Design

Assignment Three: Looking Up, Looking Down.

In our brainstorming session, our group had to come up with a way of connecting to the older with the younger generation. We thought about a community centre type idea but the word ‘community’ didn’t sound appealing to the younger generation so we renamed it “The Social Centre”. We raised many points in ways that we could connect each generation and I think overall, we done very well as a group as we came up with many different ideas that all linked and could then be taking on into much more detail. So overall, it was a very good team work assignment.

Book with one author

Cullen, Kevin, 1992, Technology and the elderly role of the technology in prolonging the independence of the elderly in the community care context. Luxembourg : Office for Official publications of the European Communities, 1992

I felt that this linked with my topic as it links well with our idea about trying to introduce and teach the elderly (those of whom don’t really use computers) to try to use computers and familiarise themselves with technology. I thought this was a really great idea because there are a lot of different things that computers are capable of now and they could really help benefit the lives of the older generation. For example, most large supermarkets have an online ordering system so you can pick out your online goods and then the store will deliver them to your home. I think this would really help some of the older generation who cannot get around as much as they used to.

World Wide Web Page

Caroline Westbrook. Playing video games together considered ‘quality time’ for children to bond with older generations. [Online] Available: [23rd August 2011]

I think that this article from the Daily Mail is quite interesting and true! My parents used to do it (still do) when my sister and I playing video games and I really liked the bond because I felt as if we could introduce them more into technology and really get them into game playing etc. Not that my parents knew how to work a computer because they did. Video games are just for fun! In the context of our brainstorming idea, I think that it relates particularly well with the idea of introducing the elderly to technology and really getting them connected with different things. I think the idea of introducing technology, video gaming etc to the elderly is a great idea as it gets them more connected with the world and family members that may be more computer literate that their parents. For example, Facebook being a very popular social networking site that attracts the younger generation and now due to its popularity, it has started to get a larger audience of various ages. It could be a way that grand children could connect with their grandparents? Introducing them to Facebook and keeping connected all the time. With video gaming, I think that Nintendo are starting to think about their audiences and have introduced various games that will capture the interest of the older generation as well as the younger generation. For example, Brain Training for Nintendo DS, the Wii Fit for Nintendo Wii.

Book with five authors.

Fisk, Arthur D. Rogers, Wendy A. Clarness, Neil. Czaja, Sara J. Sharit, Joseph. 2004. Designing for Older Adults: Principles and Creative Human Factors Approaches. Boca Raton Fla: CRC; London: Taylor and Francis [distributor] 2009. 2nd Edition.

I think that this book is all about designing the environment around those who are less able or the elderly. I think it raises good ideas because I feel that if you were to design something that was beneficial to those surrounded by it, in this case, the elderly; it would make for a much safer and more trustworthy environment. Also, if it was a community centre of some sort, it could make it much more popular with the older generation as they know that it is a safe place in which they can trust. In the 2nd edition of this book, the authors decided to expand and modify each of the chapters and also ask for feedback from the public so they could discuss those ideas and put them into consideration. This is a really good idea I think because no-one knows an environment better than those who use it all the time. I think it would have given the authors and designers a clear view of what must be done to create a much safer and suitable environment. In the context of our brain storm, I feel it relates very well as we have decided to come up with a place that could be suitable for both the older and the younger generation. It is known as “The Social Centre” and it would be a place that’s accessible to all ages and it is a means of connection between each of the generations. So this book is very interesting as it relates to the actual designs around these generations and how they will benefit them and make the environment a lot more comforting and interesting.

Electronic Resource

Frey, Nancy. 1959. Productive group work: how to engage with students, build teamwork and promote understanding. Nancy Frey, Douglas Fisher, Sandi Everlove. Alexandria, Va.: ASCD, c2009.

I think that this resource highlights the importance of team work/ team building and engaging with students. This relates well to our brainstorm as “the Social Centre” was created to try to connect the older and younger generation through different activities, class, social events etc. So for example, the older generation could teach the younger generation something that they have never tried before, like knitting or classical dancing etc. It would be a great way for the older generation to engage with the younger generation as they would be teaching something that they themselves could be very proud of and want to pass their gift on.

Book with three authors

Hadley, Roger. Farrell, Christine: with a foreword by Lord Seebolm of Hertford and a post script by Reg Smith .Webb, Adrian. 1975. Across the generations: Old people and young volunteers. London: Allen and Unwin, 1975.

This book I think relates very well with our brainstorm as it illustrates the connection between the older and younger generation through volunteering. For example, the younger generation helping out the older generation in ways that will help make their life easier such as, general chores that maybe cannot get done because the older generation may not be as strong as they used to be or something as simple as going to get their food messages from the local supermarket or cleaning their home. It relates well because I feel that was one of the points we were talking about in detail because it’s something that would connect the generations. It could work both ways as well.

World Wide Web page

Fairbairn, Andrew. 2009. Elderly keeping fit with the Wii.

This article discuss’ the importance of the elderly keeping fit and healthy and how they can do it within the comfort of their own homes or care homes. I think this is a really good idea because the Wii is an excellent way to keep fit and it’s very fun! It keeps a track on weight, BMI etc and always provides helpful lifestyle hints. The exercises vary from beginner too much more intense work outs so the older generation wouldn’t have to worry about trying to do something they feel may be too much for them because they can take it at a much slower pace. Also, it further connects them with the younger generation as they could both enjoy it together and share the fun! It could be a form of exercise that could be brought to the idea of “The Social Centre”.

The post links in with my previous assignment post: Assignment Two: Brainstorming.

This is my referencing system for this assignment. Assignment Three. I found this assignment very beneficial as it really opened my eyes to new ways of approaching different ideas and not just to resort back to the Art and Design sections of libraries. It taught me that there is other ways to approach design related projects without looking at a design related book. Overall, I found it quite interesting! A method that I will try in my next projects to come!

There is various websites that I really like to keep up with and I find them really interesting and inspiring! I think that its really good to keep update with different things (especially fashion as my specialism is Textile Design).

and many more!